Bachelor of Arts in Arts Management (120 hours and completion of a minor)

Students in this program must complete a minor within the Department of Art and Design or the Department of Performing Arts in addition to the requirements for the Bachelor of Arts in Arts Management.

Program Outcomes

Arts Leadership & Organizational Understanding: Students will demonstrate knowledge of how arts organizations operate including governance, strategic planning, budgeting, marketing, and development to effectively support and lead creative institutions.

Financial & Administrative Competence: Students will apply foundational business skills such as budgeting, financial planning, resource management, and data-informed decision-making to ensure responsible stewardship within arts organizations.

Marketing, Promotion & Audience Engagement: Students will develop strategic communication plans, digital content, and community outreach initiatives that promote arts programs, build audiences, and strengthen institutional visibility.

Project Management & Event Coordination: Students will design, organize, and implement arts-related events, programs, and exhibitions, demonstrating effective planning, collaboration, problem-solving, and logistical coordination.

Professional Communication & Ethical Practice: Students will communicate clearly and professionally with diverse stakeholders artists, patrons, community partners, and organizational teams while demonstrating ethical decision-making and a commitment to inclusive and culturally competent arts leadership.

Essential Liberal Arts Courses (31 hours)

Required

Course NumberCourse TitleCredits
CCC100Introduction to College Writing

3

CCC102Public Speaking

3

 

MATH100Mathematics for the Liberal Arts

4

Or

MATH101Intermediate Algebra

4

 

XXXX
Scientific Inquiry

4

XXXX
Experiential Learning

2

 

Great Conversation Series

Required

Course NumberCourse TitleCredits
GCON110Great Conversation: The Meaning of Life

3

GCON120Great Conversation: Western Civilization

3

GCON130GCON130 - Great Conversation: Global Civilization

3

GCON140GCON140 - Great Conversation: Art

3

GCON150GCON150 - Great Conversation: What It Means to Be A U.S. Citizen

3

Arts Management Core (18 hours)

Required

Course NumberCourse TitleCredits
ARTM101Foundations in the Arts, Cultural, and Creative Industries

3

ARTM200Non-Profits and the Arts, Cultural, and Creative Industries

3

ARTM350Grant Writing

3

ARTM400Capstone

3

Arts Management Cognates (33 hours)

Required

Course NumberCourse TitleCredits
BUS101Introduction to Business

3

BUS242Business & Professional Communications

3

BUS305Business Law I

3

COMM205Public Relations I: An Intro to Public Relations

3

COMM314Public Relations II: Campaign Writing & Management

3

MKTG230Marketing

3

Choose 3 required from the following:

Course NumberCourse TitleCredits
ENTR250Fundamentals of Entrepreneurship

3

EVNT290Event Planning Principles

3

MGMT243Organizational Behavior

3

MKTG338Brand Management

3

MKTG339Social Media Marketing

3

Four Year Plan

Fall - First Year

Course NumberCourse TitleCredits
ART101Two-dimensional Design

3

BUS101Introduction to Business

3

CCC100Introduction to College Writing

3

GCON
Great Conversation

3

Spring - First Year

Course NumberCourse TitleCredits
ARTM200Non-Profits and the Arts, Cultural, and Creative Industries

3

BUS242Business & Professional Communications

3

CCC102Public Speaking

3

GCON
Great Conversation

3

GCON
Great Conversation

3

Fall - Second Year

Course NumberCourse TitleCredits
ARTM350Grant Writing

3

MGMT243Organizational Behavior

3

COMM205Public Relations I: An Intro to Public Relations

3

GCON
Great Conversation

3

SCI/ELEC
Scientific Inquiry with Lab

4

Spring - Second Year

Course NumberCourse TitleCredits
MKTG230Marketing

3

COMM314Public Relations II: Campaign Writing & Management

3

GCON
Great Conversation

3

BUS305Business Law I

3

Fall - Third Year

Course NumberCourse TitleCredits
ART400Professional Practices in Art and Design

3

ELE/ELEC
General Elective

3

ELE/ELEC
General Elective

3

ELE/ELEC
General Elective

3

ELE/ELEC
General Elective

3

Spring - Third Year

Course NumberCourse TitleCredits
ARTM400Capstone

3

ELE/ELEC
General Elective

3

ELE/ELEC
General Elective

3

ELE/ELEC
General Elective

3

ELE/ELEC
General Elective

3

Fall - Fourth Year

Course NumberCourse TitleCredits
ELE/ELEC
General Elective

3

ELE/ELEC
General Elective

3

ELE/ELEC
General Elective

3

ELE/ELEC
General Elective

3

ELE/ELEC
General Elective

2

Spring - Fourth Year

Course NumberCourse TitleCredits
ELE/ELEC
General Elective

3

ELE/ELEC
General Elective

3

ELE/ELEC
General Elective

3

ELE/ELEC
General Elective

3

ELE/ELEC
General Elective

2

Note:

  • General elective credit hours will vary dependent upon the following degree requirements:
    • Must complete a minimum of 120 credit hours
    • Must complete a minimum of 30 credit hours of coursework at the 300 or 400-level
  • Courses requiring prerequisites and corequisites are noted on the course which can be found in the course description section of the catalog.