Certificate in Digital Marketing and Analytics (25-26 Hours)

Digital Marketing and Analytics Core (19-20 hours)

Required

CIS201Introduction to Data Science

3

CIS201LIntroduction to Data Science Lab

1

CS103Programming for Everyone I

3

MATH104Finite Mathematics

3

MKTG230Marketing

3

MKTG339Social Media Marketing

3

MKTG352Digital Marketing Analytics

3

MATH104: Or higher.

Digital Marketing and Analytics Electives (6 hours)

Choose 6 hours required from the following:

MKTG350Email Marketing

3

MKTG351Search Engine Optimization/Search Engine Marketing

3

MKTG353Viral & Organic Growth

3