COMM245 Strategic Communication & PR

This course introduces students to public relations theory, the PESO model of communication strategies and the relationship between business and communication strategies. (Prerequisite: COMM205 and COMM218) Fall, Spring.

Credits

3

Prerequisite

Any of the following: Introduction to Communication Theory (COMM218W), Public Relations I: An Intro to Public Relations (COMM205)

Notes

This course may be offered online through a consortium of accredited colleges and universities or in seat at Adrian College. Online instruction may be provided by faculty employed by partner institutions within the consortium, with technology and administrative support provided by Rize Education.

Oversight of courses offered through the consortium are reviewed and approved by Adrian College.  Students register through Adrian College and receive academic credit from Adrian College.